Steering Triumph: India Exposition Mart’s Path to Success in the Exhibition Industry

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About the Company

India Exposition Mart Limited (IEML) is a premier state-of-the-art integrated exhibition and convention center located in Greater Noida renowned for its technology-driven, world-class facilities and safety standards suitable for hosting international business-to-business exhibitions, conferences, congresses, product launches, and promotional events. As per the VMR Report, India Exposition Mart Limited’s exhibition and convention center is divided into two distinct areas: the exhibition area and the showroom or mart area.

Services Offered:

  • Security: India Exposition Mart Limited ensures top-tier security measures with a three-tier security system compliant with the standards set by the Special Protection Group for high-level meetings and delegations. The venue provides 24×7 security, police escort for official delegations and VVIPs, in-house HHMD & DFMD, x-ray scanning machines, turnstiles, RFID, barcoding, manned entry gates, and comprehensive CCTV coverage.
  • Food & Beverage: Multiple kitchens, dining options, cafeterias, and food courts with large seating capacities offer diverse food and beverage facilities. Services include large walk-in chillers, an in-house bar, assistance in taking orders at exhibitor stands, facilitating liquor licenses, and offering a variety of Indian and international food brands.
  • Electricity Supply: India Exposition Mart Limited ensures uninterrupted power supply of 34 MW + 3 MW Solar Power, guaranteeing a seamless exhibition experience without any power shortage or outage.
  • Banking and Foreign Exchange Services: Onsite banking services provided by Punjab National Bank and two ATMs ensure easy access to financial transactions. During events, additional mobile ATMs and Foreign Exchange Counters are set up for the convenience of international visitors.
  • Helipad: Three helipads cater to large helicopters, providing convenient transportation options for visitors.
  • Medical Facilities: India Exposition Mart Limited deploys medical teams and ambulances throughout the duration of events, with tie-ups with hospitals during large or government events for additional medical support.
  • Utility Kit:India Exposition Mart Limited collaborates with exhibitors by providing a comprehensive “utility kit” containing all necessary items for managing the event seamlessly.
  • Housekeeping Services: The venue boasts well-maintained restrooms compliant with international standards, with housekeeping services managed by a reputable third-party provider.


At India Exposition Mart Limited , the mission is to serve as a catalyst for economic growth by facilitating seamless interactions between businesses, industries, and stakeholders from across the globe. The aim is to provide a platform where innovation, collaboration, and exchange of ideas thrive, ultimately driving sustainable development and progress.

Premier Venue Services in India

At their esteemed venue, they pride themselves on offering technologically advanced, world-class facilities, and safety standards tailored for hosting a wide array of international business events.

Leading Exhibition Venue

Ranked among the top 4 largest integrated exhibitions and conventions venues in Greater Noida, their expansive site spans 58 acres of land, featuring a comprehensive build-up complex covering 2,34,453.29 square meters.

Diverse Event Portfolio

With a wealth of experience spanning over 15 years, they specialize in managing and organizing conventions, seminars, meetings, ramp shows, gala nights, and more. Their track record speaks volumes, having successfully hosted an average of 170 events per fiscal year.

Venturing into Virtual Events

In response to evolving market trends, they’ve embraced the virtual event landscape. Notably, their management and organization of the Indian Handicrafts and Gifts Fair – Delhi in July 2020 marked India’s inaugural virtual show for the exports market, drawing over 4,150 business buyers and 1,300 sellers over a span of seven days.

Trusted Partner for Government and Global Agencies

Their venue has been the preferred choice for various ministries of the Government of India, statutory corporations, companies, and renowned global agencies. From the Ministry of Finance to international trade associations like Messe Frankfurt Trade Fairs India Private Limited, their track record speaks for itself.

Strategic Location and Extensive Facilities

Located strategically in Greater Noida, their Expo Centre & Mart offers a prime MICE (Meetings, Incentives, Conferences, and Exhibitions) destination in India. With over 800 permanent showrooms, 14 multi-purpose halls, and modern amenities such as buyers’ lounges and logistic support, they provide a comprehensive solution for all business events.

Global Reach

With its strategic location in Greater Noida, India Exposition Mart Limited serves as a gateway to one of the largest consumer markets in the world. The proximity to the national capital, New Delhi, and the Indira Gandhi International Airport facilitates easy access for domestic and international participants, making India Exposition Mart Limited the preferred choice for hosting prestigious events with global participation.

Company NameIndia Exposition Mart Ltd
Company TypeUnlisted Public Company
IndustryExhibition and Convention Centre
HeadquartersGreater Noida, India

Subsidiary Companies

NameStateIncorporation YearPaid Up Capital
Expo Digital India Private Limited Uttar Pradesh202110.51 Lakhs

Management of the Company


Mr. Kumar is the Chairman of India Exposition Mart Limited, pioneering India’s premier exhibition and mart infrastructure. With over 30 years of experience in SMEs and export promotion, he has received awards for enhancing trade relations, including the JETRO’s Commendation Award. Mr. Kumar is also the Founder President of The Buying Agents Association and the Immediate Past President of the Indian Exhibition Industry Association (IEIA). He has organized major shows like the Indian Handicrafts & Gifts Fair and spearheaded initiatives for skill development and welfare. His innovations include introducing web-based Electronic Voting System for elections and initiatives like VRIKSH and the National Centre for Design & Product Development (NCDPD). Mr. Kumar’s contributions have earned him accolades such as the Super Achiever Award and the Safari India South Asia Travel Award.



Mr. Vivek Vikas, born on June 27, 1957, is a highly experienced director with a Bachelor of Arts (Honours) degree from Delhi University. He has been serving on the board of India Exposition Mart Limited since April 18, 2002, bringing extensive expertise in manufacturing and export sectors dating back to September 29, 1988. Holding 1,100,332 equity shares in the company, Mr. Vikas is deeply committed to its success, attending all board meetings during the fiscal year 2022-23. Additionally, he holds directorship positions in several other companies, including Gangetic Herbs Spirit & Wellness Private Limited, Vijay Design Inspiration Private Limited, Celestial Impressions Private Limited, and Expo Digital India Private Limited. His proactive approach and strategic insights make him an invaluable asset to the company, driving its growth and success in the competitive market landscape.



Mr. Ravinder Kumar Passi, born on April 7, 1954, is a seasoned director with a Bachelor of Arts degree from Kurukshetra University. He has been serving on the board of various companies, including Export Promotion Council for Handicrafts, since April 12, 2001, leveraging his extensive experience in managing the Handicraft Export Industry. With a profound understanding of export promotion measures, Mr. Passi has spearheaded initiatives to boost exports of handicrafts through symposiums, workshops, seminars, and training programs, benefiting council members and exporters alike. Holding 1,092,074 equity shares in his company, Mr. Passi demonstrates a strong commitment to its success. Additionally, he holds directorship positions in Moodbucket Mobile Private Limited and R.K. Arts Private Limited. His leadership and industry expertise make him a valuable asset in driving growth and promoting exports in the handicraft industry.


The company faces intense competition across its market segments, ranging from large, diversified businesses to smaller companies specializing in niche products and services. To stay ahead of competitors, capital expenditures are managed according to market needs, and the company regularly updates its existing convention and exhibition center. This includes activities such as advertisement and marketing to attract new customers, construction of in-compound helipad, additional halls, hard standing areas, and integrating different halls through skywalks. Cost of operations is kept low to maintain a competitive advantage and profit margins. The company believes that its established brand and reputation provide it with a competitive edge when vying for new events and shows. Additionally, as there are plans to expand business activities to include asset-light exhibition models in other parts of India, potential competition may arise from competitors with significant operations elsewhere in the country.

Key Competitors:

  • Hyderabad International Trade Expositions Limited
  • Bangalore International Exhibition Centre
  • Bombay Exhibition Centre
  • Hyderabad International Convention Centre
  • Pragati Maidan (ITPO)
  • India International Convention and Expo Centre
  • Karnataka Trade Promotion Organisation
  • Codissia Intec Technology Centre

Awards and Honors in the Exhibition Industry

  • “The Grand Venue” Category, Exhibition Excellence Awards 2022, awarded to India Exposition Mart Limited (IEML).
  • “The Knowledge Hub” award, Exhibition Excellence Awards 2022, presented to the company-owned show “India International Hospitality Expo 2021.”
  • Best Stand-Alone Convention Centre-National Tourism Award 2018-19, awarded to India Exposition Mart Limited by the Ministry of Tourism, Government of India.
  • “The Dynamic CEO” title, Exhibition Excellence Awards 2022, conferred upon Mr. Sudeep Sarcar, CEO of India Exposition Mart Limited, by Exhibition Showcase.

Segment Wise Performance The revenue break-up by Industry Vertical is provided as under:

Exploring India Exposition Mart’s ESOP Plan

India Exposition Mart empowers its employees through the Employee Stock Option Plan (ESOP), aligning their interests with the company’s success. The ESOP complies with regulations and fosters transparency. The company prioritizes sustainability, including energy conservation efforts. Key personnel and identified employees receive stock options, incentivizing their dedication. Adjustments to option terms are made transparently. Overall, the ESOP underscores the company’s commitment to engagement, sustainability, and transparency, fostering a rewarding work environment for all.

Key Strengths of India Expo Centre & Mart

  • Established Track Record: India Expo Centre & Mart has a strong brand recognition and an established track record since 2006, hosting leading exhibitions like Auto Expo and IHGF Delhi Fair.
  • Domain Expertise: The company’s ability to understand market trends and customer preferences helps maintain high standards and adaptability across various sectors, reducing exposure to sector-specific fluctuations.
  • World-Class Infrastructure: Located in Greater Noida, the Expo Centre offers top-notch amenities, connectivity, and services like banking, security, parking, and uninterrupted power supply, with ISO certifications.
  • Strong Relationships: With 24 venue booking contracts and an order book worth ₹1,215.23 million, the company maintains long-term relationships with exhibition organizers, ensuring predictable revenue streams.
  • Professional Management: The experienced management team brings extensive industry knowledge and relationships, ensuring continued growth and development.
  • Global Connections: Being associated with leading industry associations like UFI, CII, and ICCA provides visibility, networking opportunities, and eligibility for organizing government events.

Driving Positive Change: Commitment to Corporate Social Responsibility

he company’s Corporate Social Responsibility Committee drives initiatives to enhance community well-being, focusing on eradicating hunger, poverty, and malnutrition, promoting education and vocational skills, and supporting senior citizens. By integrating social, environmental, and ethical responsibilities into its governance, the company ensures long-term success and sustainability, reflecting a steadfast commitment to making a positive impact on society through recent CSR expenditures.

International Tourism Expo in Greater Noida: Promoting India’s Global Appeal at India Expo Mart

An International Tourism Expo, supported by Informa Markets and the Union Ministry of Tourism, is slated for February 22 to 24(2024) at Greater Noida’s India Expo Mart. Expecting over 1,500 exhibitors and 800 buyers from 120 Indian cities, the event aims to enhance India’s tourism industry and global presence. This underscores India Expo Mart’s stature as a premier venue for hosting such significant international events, cementing its role in India’s exhibition industry.

IPO Plans

DRHP Filed – 3rd March, 2022

Fresh Issue – 450 Crore

OFS – 11,210,659 equity shares.

India Exposition Mart Ltd’s IPO: Fundraising and Growth Strategy

India Exposition Mart Ltd plans to raise Rs. 600 crore through an IPO, consisting of a fresh issue of Rs. 450 crore and an offer-for-sale (OFS) of up to 1.12 crore equity shares. Notable OFS participants include Vectra Investments, MIL Vehicles & Technologies, and others. The company may also consider a private placement of up to Rs. 75 crore. Emkay Global Financial Services is the sole book-running lead manager, and Kfin Technologies is the registrar to the offer. The IPO aims to fund capital expenditure for infrastructure expansion (Rs. 316.91 crore), debt repayment (Rs. 17 crore), and general corporate purposes. Overall, the IPO plan reflects India Exposition Mart Ltd’s strategy to leverage public funding to support its growth initiatives, enhance infrastructure, and strengthen its financial position for future endeavors.

India Exposition Share Price (as on 04.03.2024)

  • The buy price of India Exposition Mart varies based on quantity, ranging from 147  for quantities between 1001 – 2000 shares to 143 for quantities between 5001 – 9999 shares, with corresponding rates per share.
  • The 52-week high is 149, and the 52-week low is 143, indicating the range of fluctuations in the share price. Additionally, the sell price of India Exposition Mart  is fixed at 100.

Currently, India Exposition Mart Limited’s Share Price is trading around Rs. 147/Share. CLICK HERE to Invest.

Financial Metrics for India Exposition Mart Limited (as on 04.03.2024)

Price to Earning Ratio (P/E)15.2
Price to Sales Ratio (P/S)4.87
Price to Book Value (P/B)5.12
Industry PE0
Face Value₹ 5
Book Value₹ 27.91
Market Cap₹ 1058.2 Cr
Dividend Yield0.87 %

Corporate Action of India Exposition Mart Unlisted Share

Financial YearParticularsRecord DateRatio/Rates/AmountRemarks
2022-23DIVIDEND30-Jun-20231.25India Exposition Mart Ltd has given a dividend of Rs 1.25/- per share.
2021-22STOCK SPLIT27-Jan-20221:01India Exposition Mart announced stock split in ratio 1:1 from Face value Rs 10/share to Rs 5/share.

Shareholdings of IEML Limited

Shareholding Above 5%Holding %
Vectra Investments Private Limited22.75
Greater Noida Industrial Development Authority2.16
Vikas Kumar Agarwal2.12
Overseas Carpets Limited1.74


₹ (in crores)

ParticularsFY 2023FY 2022FY 2021
Revenue from Operation217.07542.8713.304
Profit After Tax69.578(2.29)(16.48)
Earning per share9.59(0.24)(2.22)

Interim Dividend Declaration Reflects Strong Fiscal Performance

The company’s strong financial performance in the fiscal year led to the declaration of an interim dividend of 1.25 per equity share (equivalent to 25 percent) at a board meeting held on July 5, 2023. This dividend, drawn from the company’s profits, was distributed to shareholders based on their shareholding as of the record date, June 30, 2023.


  1. Premier Infrastructure and Services: India Exposition Mart Limited’s facilities and services set industry benchmarks, ensuring seamless events and unparalleled experiences for participants.
  2. Commitment to Excellence: India Exposition Mart Limited ‘s relentless pursuit of excellence in logistics and service delivery ensures events surpass expectations, fostering long-lasting impressions.
  3. Sustainability Focus: India Exposition Mart Limited’s eco-friendly practices minimize environmental impact, reflecting a dedication to responsible stewardship and a greener future.
  4. Global Recognition and Growth Plans: Globally recognized and strategically positioned, India Exposition Mart Limited’s IPO and expansion strategies promise continued growth and market leadership.
  5. Financial Strength and Valuation: With a strong financial performance and favorable valuation metrics, including a Price to Earnings ratio of 15.52 and Price to Book Value of 5.23,India Exposition Mart Limited demonstrates robust fundamentals and investment potential.
  6. Industry Collaboration and Networking: India Exposition Mart Limited’s partnerships with leading industry associations foster collaboration and networking opportunities, enhancing its value proposition for clients.
  7. Employee Engagement and Empowerment: India Exposition Mart Limited’s Employee Stock Option Plan (ESOP) fosters employee engagement and alignment with company goals, driving innovation and dedication.
  8. Customer-Centric Approach: India Exposition Mart Limited ‘s customer-centric approach ensures personalized experiences, earning trust and loyalty from clients and stakeholders.

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