Can Reliance Retail Revive 1970s Icon Campa Cola with Nostalgia? When Reliance Retail bought Campa Cola in August, one of the country’s first aerated drinks, it made headlines once more. The brand, dripping with nostalgia, was reintroduced around Diwali. Although there was a lot of anticipation for its comeback, will this vintage cola beverage be … Continue reading Can Mukesh Ambani’s Reliance Retail Revive this 1970s Hit By Appealing to Nostalgia with Campa Cola 2.0?