Mokobara Lifestyle Private Limited
Mokobara Lifestyle Private Limited
INE15DY01029
Incorporation Date: 19-Apr-2019
Listing Status: DRHP Not Filed
About Mokobara Lifestyle Private Limited
Overview of Mokobara Lifestyle Private Limited
Mokobara Lifestyle Private Limited
About Company
Mokobara Lifestyle Private Limited is an Indian direct-to-consumer (D2C) travel lifestyle company focused on designing and selling luggage, bags and travel accessories for modern travellers. Founded in 2019 and commercially launched in 2020, the company is headquartered in Bengaluru and has built the Mokobara brand around a combination of functionality, contemporary design and travel-focused products.
The company aims to make travel more convenient through thoughtfully designed products that combine utility, organisation, durability and aesthetics. Mokobara primarily operates through its digital-first platform, supported by an expanding physical retail presence across India.
Introduction & Infrastructure
Mokobara operates as a design-led consumer brand with its core activities spanning product design, sourcing, branding, e-commerce, retail and customer experience.
The company has developed a broad product portfolio covering luggage, backpacks, briefcases, totes, slings, wallets and other travel accessories. Its operating model combines online sales with physical stores, allowing the brand to build direct relationships with consumers while expanding its offline presence.
The company is headquartered in Bengaluru and has developed its retail footprint across major Indian cities.
Business Model & Operational Verticals
Mokobara follows a D2C and omnichannel consumer-brand model, with products sold directly to customers through its digital channels and physical retail network.
Key Business Verticals
Luggage
Cabin luggage
Check-in luggage
Large luggage
Trunks
Luggage sets
Backpacks & Work Bags
Travel backpacks
Work backpacks
Laptop backpacks
Overnighter backpacks
Briefcases
Totes & Handbags
Everyday totes
Travel totes
Handbags
Crossbody products
Travel Accessories
Packing cubes
Travel organisers
Toiletry bags
Travel pillows
Luggage covers
Luggage tags and related accessories
Wallets & Personal Accessories
Bifold wallets
Card cases
Passport sleeves
Travel wallets
Omnichannel Retail
Direct online sales
Brand-owned retail stores
Offline customer experience and product discovery
Management Details
Mokobara was founded by Sangeet Agrawal and Navin Parwal, who bring experience across consumer technology, product development, marketing and digital businesses.
Key Management
| Name | Designation / Role | Area of Expertise |
|---|---|---|
| Sangeet Agrawal | Co-Founder | Business strategy, product and consumer brand development |
| Navin Parwal | Co-Founder | Brand building, marketing and consumer growth |
| Sheela Agrawal | Director | Corporate and business operations |
The company's management combines product-focused consumer-brand building with digital marketing, retail expansion and customer experience capabilities.
Key Product & Program Portfolio
| Product Category | Key Offerings |
|---|---|
| Luggage | Transit, Aisle, Iconic, Cabin, Check-in and Trunk collections |
| Backpacks | Transit, Overnighter, Autopilot, Bliss, Element, Spacewalk and other travel backpacks |
| Work & Business Bags | Briefcases, work backpacks and laptop-focused products |
| Totes & Handbags | Sunflower, Jazz, Bliss, Dawn, Astrid, Belle and other tote collections |
| Slings & Crossbody Bags | Transit Crossbody, Memo and Friday Sling |
| Travel Accessories | Packing Cubes, Travel Pillow, Toiletry Bags, Luggage Covers and travel organisers |
| Wallets | Stash Wallets, Bifold Wallets, Card Cases and Passport Sleeves |
| Technology Accessories | Moko Tracker and other travel-oriented accessories |
| Kids & Family Travel | Moko Blocks, Tinker Diaper Backpack and related products |
Product Design & Brand Capabilities
Mokobara differentiates itself through a strong focus on product design and functionality. The company develops products around practical travel requirements such as organisation, mobility, storage efficiency and ease of use while maintaining a distinctive visual identity.
Its product strategy includes:
Function-led luggage and bag design
Multiple product sizes and formats for different travel needs
Modular and organised storage features
Contemporary colours and design collections
Travel-focused accessories that complement core luggage products
Continuous introduction of new collections and product variants
Integration of technology into selected travel products
The brand positions travel as a lifestyle experience rather than limiting itself to conventional luggage products.
Customer & Distribution Ecosystem
Mokobara primarily targets modern urban consumers, frequent travellers, working professionals, students and customers seeking premium-looking travel products with functional features.
Its customer ecosystem includes:
Individual consumers
Frequent leisure travellers
Business travellers
Working professionals
Students and young consumers
Families and lifestyle shoppers
The company's distribution strategy combines digital commerce with physical retail, enabling customers to discover and purchase products through multiple channels.
Key Business Highlights
Founded in 2019 and commercially launched in 2020.
Bengaluru-based Indian D2C travel lifestyle brand.
Focused on luggage, backpacks, bags and travel accessories.
Built around a combination of functionality, design and lifestyle positioning.
Expanded from its initial luggage offering into a broader travel and lifestyle portfolio.
Operates an increasingly omnichannel business model, combining online and offline retail.
Product portfolio now spans luggage, backpacks, briefcases, totes, slings, wallets and travel accessories.
Continues to introduce new collections, product variants and travel-focused accessories.
Strong emphasis on direct consumer engagement, product design and brand building.
Positioned within India's growing premium luggage, travel accessories and lifestyle consumer market.
Insights of Mokobara Lifestyle Private Limited
Mokobara Lifestyle Private Limited
Revenue Nearly Doubles to ₹230 Cr, but Profitability Remains the Key Monitorable
Financial Highlights
| Particulars (₹ Cr) | FY25 | FY24 | YoY Change |
|---|---|---|---|
| Net Revenue | 230.15 | 117.44 | +95.9% |
| Total Operating Cost | 246.28 | 120.14 | +105.0% |
| EBITDA | -16.13 | -2.70 | Loss widened |
| Other Income | 10.26 | 1.59 | +545.3% |
| PBT | -10.19 | -4.25 | Loss widened |
| PAT | -10.19 | -4.25 | Loss widened |
Key Financial Insights
Strong revenue momentum: Revenue almost doubled to ₹230.15 Cr, reflecting significant expansion in the company's business during FY25.
Growth came with higher costs: Operating costs increased to ₹246.28 Cr, growing slightly faster than revenue.
Profitability remains under pressure: EBITDA loss widened significantly to ₹16.13 Cr from ₹2.70 Cr, indicating that the company is still spending heavily to support its growth.
Other income provided support: Other income increased sharply to ₹10.26 Cr, helping reduce the impact of the operating loss.
Net loss widened: PAT stood at -₹10.19 Cr compared with -₹4.25 Cr in FY24.
Finance costs declined: Finance costs reduced to ₹1.68 Cr from ₹2.71 Cr, providing some relief below the operating level.
Business Overview
Mokobara Lifestyle Private Limited, incorporated in 2019, operates in the luggage and travel lifestyle segment, selling products through both online and offline channels.
Its product portfolio includes:
Cabin luggage
Check-in luggage
Trunk luggage
Luggage sets
Kids' luggage
Work backpacks
Everyday backpacks
Travel backpacks
Diaper backpacks
The company's online channel is anchored by its mokobara.com platform.
Growth Story
Mokobara's FY25 numbers highlight a business in a rapid expansion phase.
Revenue increased by nearly 96% in one year, moving from ₹117.44 Cr to ₹230.15 Cr. This indicates strong demand and increasing scale across its luggage and travel-product portfolio.
The company has also expanded beyond traditional luggage into backpacks and adjacent travel/lifestyle categories, giving it opportunities to increase the average customer relationship beyond a single luggage purchase.
The Key Investor Question: Can Growth Become Profitable?
The biggest monitorable is profitability.
While revenue grew by almost 96%, operating costs increased by 105%. As a result, the EBITDA loss expanded from ₹2.70 Cr to ₹16.13 Cr.
This means the company's current investment case is more about scaling the brand and revenue base than demonstrated profitability.
For the business to become more attractive financially, investors would look for:
Higher revenue → Better operating leverage → Lower cost growth → EBITDA improvement → Profitability
The ability to achieve this transition will be critical.
Key Strengths
1. Rapid Revenue Growth
Nearly 96% YoY revenue growth demonstrates strong business expansion.
2. Broad Product Portfolio
The company operates across luggage, backpacks and travel-related products, reducing dependence on a single product category.
3. Online + Offline Presence
A combination of digital and physical channels provides multiple routes to reach customers.
4. Large Addressable Consumer Category
Luggage and travel accessories benefit from recurring travel demand and increasing consumer preference for branded lifestyle products.
5. Strong Scale-Up Potential
The increase from ₹117.44 Cr to ₹230.15 Cr revenue in one year shows that the company has been able to scale its sales base rapidly.
Key Risks / Watchpoints
Negative EBITDA: The company is yet to demonstrate sustainable operating profitability.
Cost growth: Operating expenses are growing faster than revenue.
Widening net loss: PAT loss increased from ₹4.25 Cr to ₹10.19 Cr.
Execution risk: Sustaining high revenue growth while improving margins will be critical.
Valuation visibility: The provided secondary-market data does not establish a meaningful market valuation.
Key Takeaways
Mokobara Lifestyle is emerging as a high-growth luggage and travel lifestyle brand, with FY25 revenue nearly doubling to ₹230.15 Cr.
The strongest part of the story is revenue momentum and category expansion. However, the company remains in an investment-and-scale phase, with EBITDA and PAT still negative.
The key trigger for a stronger investment thesis would be a transition from high revenue growth to improving operating margins and profitability.
Financial Charts of Mokobara Lifestyle Private Limited
Balance Sheet of Mokobara Lifestyle Private Limited
Profit and Loss of Mokobara Lifestyle Private Limited
Ancillary of Mokobara Lifestyle Private Limited
Ratio Analysis
Peers
Industry Benchmarking
Segment Revenue
Subsidaries
Security Allotment
Corporate Governance
Team Management Details
FAQs of Mokobara Lifestyle Private Limited
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How to buy Mokobara Lifestyle Private Limited?
Below are three ways through which you can purchase Mokobara Lifestyle Private Limited:
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How to sell Mokobara Lifestyle Private Limited?
Below are three ways through which you can sell Mokobara Lifestyle Private Limited:
- We at Altius Investech have many actively traded scripts and are market makers of unlisted shares. To check out all the unlisted shares traded. (Click on link). To submit a request to sell Mokobara Lifestyle Private Limited, please click on the trade button at the top of this page
- Additionally, you can download our app from your play store or app store, register on our application, and engage in active trading there.
Download the Altius App here https://onelink.to/hf4m72 - You can also reach out to us at : +91 8240614850 / +91 8240861716
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What is the price of Mokobara Lifestyle Private Limited?
We provide a two way quote on all the shares we deal in. Your buy price for Mokobara Lifestyle Private Limited is ₹N/A and your sell price for Mokobara Lifestyle Private Limited is ₹N/A. The price is based on our estimates and market conditions.
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What is the lock-in period of Mokobara Lifestyle Private Limited?
The lock-in period for Mokobara Lifestyle Private Limited varies depending on the category of investors:
- For retail Investors, HNIs, or Body Corporates, the lock-in period is 6 months from the date of the listing of Mokobara Lifestyle Private Limited
- For Venture Capital Funds or Foreign Venture Capital Investors, there is a lock-in period of 6 months from the date of acquisition of Mokobara Lifestyle Private Limited
- For AIF-II (Alternative Investment Funds - Category II), there is no lock-in period
August 2021 saw the introduction of this regulation by SEBI. The purpose of the regulation change, which lowered the lock-in period from a year to six months, was to incentivize additional investments in firms getting ready for initial public offerings, or IPOs. Since its introduction, a number of Portfolio Management Services (PMS) have advised their clients to purchase Pre-IPO shares in order to take advantage of the advantages associated with early-stage investments. This reduction in the lock-in period is considered as a significant step forward.
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How is the Mokobara Lifestyle Private Limited price calculated?
Fundamental & Comparative valuation models and the forces of demand and supply in the market for unlisted shares dictate the price. These prices are based on our estimates and transaction history of Mokobara Lifestyle Private Limited. The price is also determined from the most recent funding round for Mokobara Lifestyle Private Limited. This provides us with a benchmark valuation, offering a clear indication of the company's current market value as perceived by investors and industry experts.
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What are the lot sizes of Mokobara Lifestyle Private Limited?
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What are the financials of Mokobara Lifestyle Private Limited?
The financials of Mokobara Lifestyle Private Limited which includes the P/L of Mokobara Lifestyle Private Limited and the Balance Sheet of Mokobara Lifestyle Private Limited is in the financials section (Click on link).
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Where can I find the annual report of Mokobara Lifestyle Private Limited?
The annual report of Mokobara Lifestyle Private Limited is available in the annual report section (Click on link).
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Is buying Mokobara Lifestyle Private Limited legal in India?
Yes, buying and selling unlisted shares in India is indeed 100% legal. This activity is regulated and governed under the guidelines provided by the Securities and Exchange Board of India (SEBI). Investors and traders must adhere to these regulations and guidelines to ensure compliance with legal and financial standards. It's important for participants in the unlisted share market to be aware of and understand these regulations to engage in transactions legally and securely.
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Short-term Capital Gain taxes to be paid on Mokobara Lifestyle Private Limited?
When you sell unlisted shares within a period of two years from the date of acquisition, any profit earned from the sale is classified as Short-term Capital Gain (STCG). This gain is then added to your total income for that financial year. The tax on this short-term capital gain is calculated based on your applicable individual income tax slab rates. Therefore, the rate at which you will pay tax on the STCG from unlisted shares depends on your total income, including this gain, and the tax slab it falls under as per the prevailing income tax laws in India. It's important for investors to consider these tax implications when engaging in transactions involving unlisted shares.
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Long-term Capital Gain taxes to be paid on Mokobara Lifestyle Private Limited and how are They Taxed?
Long-term Capital Gains (LTCG) on unlisted shares in India refer to the profits earned from the sale of unlisted shares that have been held for more than two years. The key aspects of LTCG on unlisted shares include:
- Tax Rate: LTCG on unlisted shares is taxed at a rate of 20%.
- Indexation Benefit: This is a significant advantage for investors. Indexation allows for adjusting the purchase price of the shares for inflation, which can reduce the taxable gain.
- Importance for Investors: Understanding LTCG is crucial, especially for High Net-worth Individuals (HNIs) and retail investors, as it impacts their investment strategy and tax planning. Knowing these details helps in making informed investment decisions.
- Calculation: LTCG is calculated by subtracting the indexed cost of acquisition (the purchase price adjusted for inflation) from the sale price of the shares. The profit thus calculated is subject to a 20% tax.
- Applicability: LTCG tax is applicable to profits from the sale of unlisted shares held for more than two years.
- Relevance: This tax is particularly relevant to investors in the unlisted share market, including those considering selling their holdings after a period of more than two years.
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Applicability of Taxes on Mokobara Lifestyle Private Limited once it is listed?
When shares initially bought in the unlisted market become listed, the taxation rules change significantly if these shares are sold through a stock exchange. Here's what investors need to know:
Transition to Listed Market Tax Rates: Once unlisted shares are listed on the stock exchange and subsequently sold, the tax rates applicable to listed securities come into effect. This shift means that the favourable tax treatments for listed shares, as per the prevailing tax laws, will apply.
Taxation Based on Holding Period: The crucial factor in determining the type of capital gains tax (Long-term or Short-term) is the holding period of the shares. Importantly, this period is calculated from the original purchase date when the shares were unlisted.
Long-term vs. Short-term Capital Gains: If the shares are sold after being held for more than one year from the date of purchase (including the period when they were unlisted), they are subject to Long-term Capital Gains (LTCG) tax.
Conversely, if sold within one-year, Short-term Capital Gains (STCG) tax rates apply.
Significance for Investors: This information is vital for investors in the unlisted market, as it impacts their tax planning and decision-making process. Understanding these nuances ensures that investors can strategically plan the sale of their shares post-listing to optimize tax implications.
Advice for Investors: It's advisable for investors to keep a record of their purchase dates and monitor the listing dates closely. Additionally, staying updated with the latest tax regulations or consulting with a financial advisor is recommended for accurate tax calculations and compliance. -
How does Altius Investech source Mokobara Lifestyle Private Limited?
At Altius Investech, our approach to sourcing Mokobara Lifestyle Private Limited unlisted shares involves a strategic and direct method. Primarily, we acquire these shares from the below key groups:
Employees of the Company: Employee stock option plans (ESOPs) or other compensation packages frequently include shares for firm employees. For a various reasons, such as including portfolio diversification or financial considerations, some of these employees may eventually choose to sell their shares. We engage with these employees, providing them a platform to sell their shares.
Initial Investors: These are the angel or early-stage investors who provided capital to the business in its early stages. These original investors may look to sell all or part of their ownership position in the company as it develops and flourishes. This might be done for various reasons such as in order to maximise their investment, reallocate resources, or make other calculated financial decisions.
Funding rounds and VC funds: Altius Investech sources the shares from private placement rounds in which private companies seek to obtain capital from the market. Through our platform, venture capital funds can liquidate their shares and we receive the inventory from them when they decide to sell a portion of their ownership through block trades.
By establishing connections with these groups, Altius Investech guarantees our clients a steady and dependable supply of Mokobara Lifestyle Private Limited unlisted shares. This process not only makes it easier for employees and initial investors in liquidating their assets, but it also gives our clients access to shares that aren't often found on the open market. Our platform effectively facilitates a win-win situation for both buyers and sellers. -
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