Reliance Retail to Acquire Alia Bhatt’s Ed-a-Mamma for ₹300-350 Cr According to two business insiders, Reliance Brands Ltd is in talks to totally purchase Ed-a-Mamma, the children’s clothing line owned by actress Alia Bhatt, for between 300 and 350 crore. Reliance Brands is a division of Reliance Retail Ventures, the holding company for the conglomerate’s … Continue reading For Rs 300-350 Cr, Reliance Retail plans to purchase Alia Bhatt’s Ed-a-Mamma